BMT InfoNet Partners With Market Research Firm Magnolia Innovation to Better Understand Their Community’s Needs

Magnolia Innovation volunteers its market research expertise to uncover user experience issues to support BMT InfoNet website

The Blood & Marrow Transplant Information Network (BMT InfoNet) is a leading patient advocacy organization for transplant and CAR T-cell therapy recipients before, during, and after treatment. Read this article to learn how Magnolia Innovation volunteered their market research expertise to upgrade BMT InfoNet’s website and uncover user experience issues.